40 E. Main St.
Platteville, WI 53818
608-348-8790
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Bridal Boutique
Where dressing a dream begins...
40 E. Main St.
Platteville, WI 53818
608-348-8790
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Prom 2020 Trunk Event

Date: Saturday, December 21st through Saturday, January 4th

Time: During store hours - Holiday hours

Location: Bridal Boutique, Platteville

Your Prom 2K20 Headquarters! Showcasing this year's hottest styles from Mori Lee and Alyce Paris! For a short time only we will have extra dresses in the store for you to choose from! We will have hundreds of styles for you to try on! New Prom 2020 dresses arriving daily! One dress - One school - That's our rule. We know your prom is very special, so we try not to sell the same dress to another girl from your school. Shop early for the best selection!

Mothers Trunk Event

Date: Friday, January 11th and Saturday, January 12th

Time: During Store Hours

Location: Bridal Boutique, Platteville

Featuring additional new mothers dresses for a limited time! We will have the newest collection of dresses by our upscale designers MGNY - Mori Lee, Jade and Jade Couture for Spring 2019, during this event. In addition, customers will be given the chance to receive an extra bonus toward their purchase. Come in and let us help you find your perfect dress!

Bridal Expo

Date: Sunday, January 5th, 2020

Time: Noon to 3pm, Fashion Show at 1:30

Location: Ullsvik Hall - UW Platteville Campus

Enjoy a fashion show featuring bridal, bridesmaids, tuxedos, mothers and prom styles. Meet the top local wedding professionals! Drawing for Prizes! Sponsored by The Shopping News, Bridal Boutique and Ershen's Florist.

Prom Reveal - 2020

Date: Friday, November 29th and Saturday, November 30th

Time: During store hours - Holiday hours

Location: Bridal Boutique, Platteville

Our designers would like to know your favorites! Come in and get a sneak peak of the new releases for Prom 2020 and be the first to select your gown! These dresses will only be seen here! You will not find them in any other store prior to this Prom Reveal Event!

Annual Dash for the Dress Sale

Date: Thursday, October 24th thru Saturday, October 26t

Time: During Store Hours

Location: Bridal Boutique, Platteville

Exciting time to shop for your bridal gown! Price reductions on new, up to date styles!
The first 10 brides to call ahead for a time on Thursday or Friday will receive a special gift!

Some gowns as low as $99, $199, $299.

Save hundreds of dollars on your dress and accessories!

Prom Launch - 2019

Date: Wednesday, November 21st through Saturday, November 24th

Time: During store hours - Holiday hours

Location: Bridal Boutique, Platteville

Our designers would like to know your favorites! Come in this week only and get a sneak peak of the new releases for Prom 2019! These gowns will only be seen here! You will not see them in any other store prior to this Prom Launch Event!

Tuxedo Showcase

Date: Wednesday, June 13th

Time: Starting at 4pm

Location: Bridal Boutique, Platteville

Enjoy a scheduled time to view and select attire for your groom and groomsmen featuring a wide selection of tuxedos, suits and vests & ties. Snacks and refreshments will be served. Appointments are not required but are recommended to guarantee a consultant to assist you with your order. Spots will be scheduled in 30 minute increments from 4pm to 7:30pm. Don't miss this chance to see the newest formal wear options in person and get your order ready for the big day!

Free Grooms Tuxedo or Suit rental - with 6 or more full rentals!

Get 50% off two Dad's rentals - with 8 or more full rentals!

National Bridal Sale Event

Date: Starting Saturday, July 21st

Time: During Store Hours

Location: Bridal Boutique, Platteville

We are a participating boutique in the National Bridal Sale Event that will begin on Saturday, July 21st and will run through the following week. ALL in store bridal gowns will be reduced in price - some as low at $199. We are a size inclusive boutique and have gowns ranging from 6 to 28W.

Mothers Trunk Event

Date: Friday, May 5th through Saturday, May 20th

Time: During store hours

Location: Bridal Boutique, Platteville

Featuring additional new mothers dresses for a limited time!
We will have the newest and most fashionable collection of dresses by Jade and Jade Couture for 2017, during this event. In addition, customers will be given the chance to receive an extra bonus toward their purchase. Come in and let us help you find your perfect dress! Dresses will arrive in time for summer weddings with rush options available.